Bt Fleet News
Ford Price Rise
Responding to the continued weakness of the pound against the euro, Ford raised its UK car prices by an average of 2.7% from 1st December. The increase was the fourth during 2009.
Nigel Sharp, Managing Director, Ford of Britain, said: 'To combat the continuing weakness of the pound against the euro, Ford has reduced costs across its entire UK business, including personnel reductions in its central operation and across its dealer network.
'However, price increases are still required to maintain a viable business and to recover relative cost increases caused by the weakness of the pound over an extended period.'
Source: Autocar